News

Below you can find the latest news.

Blogs

  • date 08 May 2019

    From Exclusive Niche Product to Supplying in Bulk

    What is generally preferred; supplying fresh produce in bulk or reaching specific markets with exclusive products? Both options offer advantages, like an extensive market through bulk supply or a leading position through unique products. What if we combine both options? So, we can offer exceptional products in bulk to reach a larger audience? Then, we have created a win-win situation!

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  • date 20 Mar 2019

    A Vine Tomato Is So Much More Than Just Red and Round!

    Our previous blog explained that consumers decide whether a product is successful or not. The same counts for the flavour of our vine tomatoes. Every two weeks, an independent taste panel reviews the taste and texture of our products.

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News

  • date 03 Jun 2019

    Coöperatie DOOR viert eerste paal van het nieuwe pand

    Coöperatie DOOR vierde woensdag 29 mei het slaan van de eerste paal van het nieuwe kantoor en verpakkingscentrum op het businesspark Honderland II te Maasdijk. Hierbij waren alle medewerkers, leden, bouwpartners en betrokkenen aanwezig. Tijdens het officiële gedeelte sprak Jack Groenewegen - voorzitter van DOOR – iedereen toe en werd de kracht van de samenwerking binnen DOOR, van het product én van onze toekomstige generatie symbolisch weergegeven. Daarna was het onder een stralende zon tijd voor een gezellig samenzijn onder het genot van een hapje en drankje.

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  • date 15 Apr 2019

    BRIOSO: A CLASSIC TOP TOMATO

    When talking about our top tomatoes for quality and taste, we simply have to include the Brioso. This tasty cocktail vine tomato with a fruit weigh of 40 grams is characterised by just the right balance of tart and sweet.

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  • date 15 Apr 2019

    INNOVATIVE FRESH MONITORS FLAVOUR AND QUALITY

    As a consumer, have you ever been disappointed about the quality of fresh produce? An avocado that wasn't 'ready to eat', or a tomato without any flavour? Having an understanding of the flavour, quality and keeping quality of fresh products has never been so important. Innovative Fresh, a quality-monitoring company, provides us with objective and independently acquired data so that consumers can always enjoy a delicious tomato.

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  • date 07 Jan 2019

    THE FIVE BIGGEST EUROPEAN FOOD TRENDS FOR 2019

    Leading healthier lifestyles - including making conscious decisions about food - will continue as trends in 2019. But what are the trends that will bring about these healthier lifestyles in the year ahead?

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  • date 01 Oct 2018

    Be transparent and tell your story

    The need for information among consumers is increasing. More and more, they want to know who has made a product, where it comes from and what you can do with it. Consumers are also sensitive to the reputation of a product. In short, it is increasingly important to inform consumers as transparently and completely as possible. What does this mean for our tomatoes?

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  • date 29 Sep 2018

    Growers continue to grow

    To continue serving our retailers well by supplying a wide range of sustainably produced tomatoes: in short, this is our strategy for the future of Prominent tomatoes. Prominent's growers are realising this by such means as making the size of their company ready to meet future challenges. It's up to the growers themselves to determine a way to do this that best fits how they run their businesses.

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  • date 01 Oct 2018

    Stef talks about sustainable packaging

    I'm involved in all the marketing activities needed to create the right product/market combination. This includes for example conducting market research, analysing the performance of our tomatoes, and always looking for ways to improve our packages. It's all aimed at helping to support the sales team.

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  • date 10 Sep 2018

    Prominent brings the story behind its tomatoes to life

    Prominent Tomatoes has renewed a part of its website. In an entertaining way,it shows everything about the cultivation and supply of tomatoes. It's a colourful storyboard starring its own growers and employees. They show all the passion that goes into growing their tomatoes and how all their efforts are devoted to getting their tomatoes quickly, sustainably and safely onto the store's shelves.

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  • date 23 Aug 2018

    Urgent letter regarding the CO2 shortage

    The shortage of externally produced CO2 could be the biggest bottleneck to enhancing the sustainability measures taken by the greenhouse horticulture sector. For this reason, I recently sent an urgent letter on behalf of Prominent's growers to the Dutch Minister of Agriculture, Nature and Food Quality and 25 other government agencies, companies and organisations involved in this issue.

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  • date 17 May 2018

    New DOOR building doubles Prominent’s packing capacity

    In 2019, a remarkable new DOOR building, which will also house growers’ association Prominent, will emerge along the A20, in the Netherlands. In the new building, the activities of the two current facilities for consumer-sized packaging will be merged into a single location and the office staff will also move in soon after. Thanks to fully automated packaging lines, 250 million packages with tomatoes will eventually find their way to the customer every year; a doubling of the current number.

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